NBC's Baseball Broadcasts Draw Strong Viewership Mid-Season

As the Major League Baseball season heads toward its All-Star break, the league is reporting healthy viewership numbers. This mid-season assessment indicates a strong engagement from fans across the country.

Leading the charge in television audiences for baseball is NBC. The network has become the primary destination for fans, averaging 2.25 million viewers for its broadcasts, according to Nielsen data. This comes after NBC acquired the rights to broadcast Opening Day and the popular Sunday Night Baseball slot, roles previously held by ESPN.